Low occupancy stressing you out during the pandemic? Well, every PG owner is concerned about occupancy, and nothing is worse than having rooms/beds sit empty month after month.
We understand that vacant rooms are like a pimple on the complexion of your PG business.
That’s why we came up with these 5 useful tips that will help you rent out your rooms/beds in no time:
Assure your tenants that your PG takes social distancing measures
Social distancing serves important functions to reduce the impact of coronavirus. Your tenants might feel worried or anxious about living in a PG because there is a perception that co-living and social distancing don’t go hand in hand generally.
So if you are taking proper social distancing measures in your PG, why not promote it? Make sure you communicate it with your tenants as it will help them calm their waves of anxiety. It’ll also help you win their trust in your PG.
List the rooms/beds at a Competitive Price
If you are usually able to fill this particular room/bed in no time but are not getting any bites due to the pandemic, then, my dear PG owner, it’s time to change your bait.
Your tenants must be struggling financially too and they might be unable to pay the full rent. So, keep it into consideration and try to offer a more competitive price.
Safety First! Assure them that everything will be remote
At the end of the day, the goal of every tenant is simple: Safety!
Make sure you communicate with your potential tenants that your PG is a safe place for them to stay. Explain to them that you take proper safety and protective measures according to WHO guidelines in your PG to ensure tenants’ safety!
They might avoid having in-person meetings for safety reasons. So explain to them that the entire renting process (including screening, documentation, etc.) will be remote! You also might want to give them a tour of the PG via video call.
Reach out to other tenants for referrals
Birds of a feather flock together, so reach out to your tenants and ask them whether they know anyone looking for a PG to live. You can also sweeten the deal by offering them a referral discount or bonus in return.
Give out a special offer:
Paisa bolta hai!
It’s common during this pandemic for PG owners to offer these deals in order to get tenants to sign a lease. It’s one of the easiest ways to fill a vacant room/bed. Check out these modest deals that you can offer:
- Offer a ‘first month free’ deal for tenants who sign the rental agreement within a certain period of time.
- Consider waiving the entire or some part of the security deposit for potential tenants.
- Consider lowering the rent amount in exchange for a longer stay period; it will make the PG appealing and you’ll be guaranteed a long-term tenant
We hope these tips help you fill the vacant rooms in no time even during this pandemic 🙂
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